Tofino

West Coast Swiss

All the things you love about Swiss style typography but with more hang loose attitude.
74 Styles – Really useful and super fun to useStylesthe versatility to make some prettyace typography
Medium Narrow
Book Condensed
T
T
Slightly Squared
Fresh And Relaxed
Made For The Screen
Professionally Hinted
Beep Beep!Beep Beep!
Van icon
Beep Beep!Beep Beep!
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Beep Beep!Beep Beep!
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Beep Beep!Beep Beep!
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Beep Beep!Beep Beep!
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The West Coast Swiss specimen poster on a wooded wall

Put it on your computer, get it in the mail

These awesome specimens will arrive at a mailbox near you when you get the commercial licence.

Get Tofino


Find it at Lost Type

Tofino

18 styles of Tofino. Pay what you want for a Personal Licence. The Commercial Licence is $80 and includes a rad poster specimen shipped to your door.

Tofino Pro

The full family of 74 styles. Pay what you want for a Personal Licence. The Commercial Licence is $160 and includes two specimen posters shipped to your door.

Tofino

  • Thin
    Just A Thin Wetsuit
  • Light
    The Waves At First Light
  • Book
    Can’t Learn It From A Book
  • Regular
    A Regular Day At Sea
  • Medium
    The Ocean Is My Medium
  • Semibold
    Feeling Only Semibold
  • Bold
    But Being Bold Is Gold
  • Black
    Until The Sky Turns Black
  • Ultra
    I’ll Surf The Ultra Waves

Tofino has nine weights from Thin to Ultra, which all come with companion italics. This package is great for display uses above 14pt in digital and 10pt in print.

Tofino Pro

    • Thin Condensed
    • Light Condensed
    • Book Condensed
    • Regular Condensed
    • Medium Condensed
    • Semibold Condensed
    • Bold Condensed
    • Thin Narrow
    • Light Narrow
    • Book Narrow
    • Regular Narrow
    • Medium Narrow
    • Semibold Narrow
    • Bold Narrow
    • Black Narrow
    • Thin
    • Light
    • Book
    • Regular
    • Medium
    • Semibold
    • Bold
    • Black
    • Ultra
    • Thin Wide
    • Light Wide
    • Book Wide
    • Regular Wide
    • Medium Wide
    • Semibold Wide
    • Bold Wide
    • Black Wide
    • Ultra Wide

Book And Medium Text

The four text styles of Tofino have been optically adjusted to perform better at small sizes. They are designed to be most effective in sizes under 10pt in print and under 14pt in digital. Both Book and Medium weights have matching italics for that extra bit of sparkly accentuation.

Regular And Bold Text

The four text styles of Tofino have been optically adjusted to perform better at small sizes. They are designed to be most effective in sizes under 10pt in print and under 14pt in digital. Both Regular and Bold weights have matching italics for that extra bit of sparkly accentuation.

Tofino Pro includes all four widths – Condensed, Narrow, Regular, and Wide – for added flexibility. It also comes with options for setting text with optically adjusted Book, Regular, Medium, and Bold for better reading at small sizes.

West Coast Tripping

Illustrations by Kendrick Kidd

  • Kendrick Kidd specimen illustration 1
  • Kendrick Kidd specimen illustration 2
  • Kendrick Kidd specimen illustration 3
  • Kendrick Kidd specimen illustration 4
Surf ReportSurf ReportCox Bay, Tofino
28
November
2017
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Currently

Wind
0.0MPH
Sun
0.0°F
Waves
NaN°C

Live tide predictions

Map

Tides

High0.99m04:00 pm
High0.97m04:30 pm
Low-1.10m10:30 pm
Low-1.11m11:00 pm
UI kit demo

The Tofino UI Kit

This UI kit is free to download and use in your personal web projects. A licence for Tofino is still required for any commercial use. Supports Illustrator and Sketch.

Ready for the Future

Tofino is designed for the screen, because digital is the future! If you want to know more about the future, ask the all-knowing, mystical pocket computer.*

*Doesn’t actually predict the future
The
future
is clear
with Tofino
iPhone Magic 8 Ball

Licensing For Digital Projects

The commercial licence allows use on one website. Web files (WOFFs and WOFF2s) are included in the commercial licence download. If you are interested in an app or server licence, email me for a custom quote.

Photo showing the Tofino type specimen prints spread out.

Put it on your computer, get it in the mail

These awesome specimens will arrive at a mailbox near you when you get the commercial licence.

Get Tofino
Równie dobrze mogłoby to być po chińsku

Support for over 200 Latin-based languages

An Ocean of Features

🌊
🌊
🌊
Silver Surfperch fish
Surf Height
13 5/16"
🌊
🌊
🌊
11.18 ft4:06 am
2.43 ft10:27 am
11.78 ft4:59 pm
4.23 ft11:06 pm
🌊
🌊
🌊
Seawater Composition
(salinity ≈ 3.5%)1
1 The salinity of seawater is usually around 3.5%
Coho Salmon fish
🌊
🌊
🌊
H2O + NaCl + SO4
🌊
🌊
🌊

ON MARCH 7, early in the morning, the long-looked-for coast of New Albion, so-called by Sir Francis Drake, hove in sight. The ships stood along the coast, now off and now on again, with uncertain weather, till at length, on March 29, an inlet appeared in latitude 49 degrees 15 minutes North, and longitude 126 degrees 35 minutes East. The ships sailed up this inlet for several miles, when they cast anchor. Natives came off in three canoes, shaped like Norway yawls. Having drawn near, a person stood up in one of them and invited the strangers, in a speech and by gesture, to land, at the same time strewing handfuls of red feathers towards them, while his companions threw red dust in the same way. The next day a large number of people came off, who all behaved in the most peaceable manner, and offered for sale a number of skins of bears, foxes, wolves, deer, racoon, polecats, martens, and sea otters.

Sturgeon fish

Make Waves – How Tofino came to be

Tofino is a wild place on the coast of British Columbia where waves eternally pound the shore, trees bow to the gales, and rain seems to penetrate even the most waterproof boots.

I spent a week in Tofino in the middle of November 2014. For most of my stay I was curled up in front of the cozy glow of my computer screen, earl grey tea in hand.

A major reason for the trip was to take some time away from my day job to work on the typeface I'd been thinking about starting for months.

In my search for starting places, I found an old 1922 specimen from Richard Gans Fundicion Tipographica, a type foundry in Madrid. They mostly imported typefaces of German design for the Spanish market. They were using Grotesca Ideal as the small, descriptive labeling text throughout the specimen. I enjoyed the slightly squared, condensed shapes and thought they would make a great workhorse typeface that would be well suited to a screen environment.

Waves rolling onto the shore
Photos by Mackenzie Duncan.
Grotesca Idea
Tofino

The shapes quickly started to diverge from their inspiration as I normalized all the weird details and created more consistency in the design. I was working to make it more neutral in layouts; I wanted Tofino to be a team player that didn't show off too much, but still did everything with just enough flare. The concept of West Coast Swiss was born.

Swiss style is simple, legible, and objective – it's something I tend to gravitate toward in all my work. This conceptual framework fits well within type design because you are creating a system of shapes that can be formed and reformed in different orders. But taken too far, it can also suppress all the features that makes the shapes unique. Finding a balance between cleaning it up and keeping it weird was one of the toughest parts of making Tofino.

I probably restarted the drawings a dozen times as I tried to find this balance. I also hit a point where I wasn't quite sure if it was a display typeface, or a text typeface. It could probably be either, but I needed to choose a direction. Because I wanted it to be useful in a digital space I decided that display was probably a better place to start. Website designs had been increasingly containing less information in larger type sizes as designers catered to our ever-shrinking attention spans.

The majority of the typeface was completed when my son was born in August 2015. Having a new baby around leaves you with a surprising amount of time that used to be filled by work – newborns spend an awful lot of time sleeping and eating. I often ended up lying on the couch with a tiny sleeping human lying on my chest. When I wasn't sleeping as well, there were two choices to amuse myself, binge-watch Netflix, or key bind the shift and command button to my mouse and work on my typeface with one hand.

For some reason, I actually wanted to design type a lot of the time (although much binge-watching happened too :P), I think it made me feel more like myself after going through the big personal changes that motherhood brings. I also made time for weekly meetings with other type designers in Vancouver, and Tofino really started to take shape.

Tofino was first released in May of 2016 and it contained eight weights of the display style. But it still felt unfinished and ideas of expansion began to percolate, I couldn't stop working on it! Tofino 2.0 with italics was released in March 2017.

But the need to refine and expand the family was still there, so I kept going. It seemed natural to explore condensed and expanded shapes next, as the squared shapes were particularly conducive to this process. The set of 74 styles now really makes that workhorse work!


Find it at Lost Type

Tofino

18 styles of Tofino. Pay what you want for a Personal Licence. The Commercial Licence is $80 and includes a rad poster specimen shipped to your door.

Tofino Pro

The full family of 74 styles. Pay what you want for a Personal Licence. The Commercial Licence is $160 and includes two specimen posters shipped to your door.